Testimonials are one of the fastest shortcuts to trust on your website — if you collect and display them right. Here's how coaches, consultants, and speakers can make theirs work harder.

No full redesign required. 8 small improvements you can make to your coaching or consulting website today to turn more visitors into leads and clients.

There's no "best" Squarespace template — there's the right one for your business. Here's how coaches and consultants can choose, customize, and launch a template-based site fast.

If you want a professional, conversion-focused site that reflects your expertise and supports business growth, you need to budget for more than the monthly Squarespace plan. Let’s add up the numbers.

Most expert websites don't fail loudly. People show up, look around, and leave. Here are the eight things I check on every coaching, consulting, and speaking site, and why each one matters.

Our websites and template kits are conversion optimized. But what does that mean? Here are four tenets of what conversion optimization is — and also, what it isn’t.

Most website redesigns fail because the thinking behind them hasn't changed. Answer these 6 questions before you touch a template — and save yourself weeks of frustration.

What pages should your coaching, consulting, or speaking website include? It might be fewer than you think. Let’s keep it simple and make it excellent.

I know that you can create a great website without an overwhelming time or financial investment, so it can have a place on the front burner without disrupting your normal flow.

But what constitutes a “great” website, anyway? I’m glad you asked.